Mission Possible; Proudly Me 🫶

To mark International Women's Day 2024, we launch the Proudly Me campaign with remarkable women, inspiring and supporting those tackling body dysmorphia or mental health challenges, encouraging them to challenge societal norms.

As part of this initiative, we released a limited-edition tee collection to raise funds for Girls Out Loud, an organisation dedicated to empowering and inspiring teenage girls. Through various programs, they foster confidence, self-belief, emotional resilience, and a positive self-image.Remarkably, our tees sold out in less than an hour. We're incredibly grateful to everyone involved, including our female community, athletes, and, of course, you.

And now, the moment you've been waiting for...

Thanks to your generosity, we've raised an exceptional...

That's £22,416 directly contributing to Girls Out Loud, enabling them to expand their impactful initiatives and reach more women, just like you.

Once again, the overwhelming love and support for Mission Possible leaves us deeply touched. This month will forever hold a special place in our hearts.

However, let the end of International Women’s Day not mark the end of this movement.

The commitment to supporting those tackling body dysmorphia or mental health challenges continues. Stay dedicated and keep making yourself proud!